Blog & Insights
At the intersection of tourism, technology and branding — IDA Consulting's view on the sector's agenda.
LAVİSTA Boutique Hotel - Kuşadası: A 7-Phase Digital Transformation Project
La Vista Boutique Hotel began a comprehensive digital transformation with IDA Consulting, covering the website, OTA management, AI-powered guest communication, PMS integration, professional content production and digital marketing.
Read Article →#1Dorak Holding: A Digital Transformation Journey from Fragmented Structure to Corporate Group
How a fragmented group centred on Dorak Tour became Dorak Holding through a unified brand architecture, 41 websites and pioneering reservation technologies.
Read Article →#2Litore Resort Hotel: A Brand and Digital Transformation Story
A long-term collaboration spanning corporate identity, digital infrastructure and brand development—from architectural plans to international tourism fairs.
Read Article →#3The Future of AI-Powered Dynamic Pricing in Hospitality
AI models that combine demand forecasting, competitor analysis and guest segmentation are boosting hotel RevPAR by 15-30%.
Read Article →#4From OTA Dependence to Direct Sales: A 90-Day Roadmap
A practical implementation plan to reduce commission costs and grow direct bookings without sacrificing brand value.
Read Article →#5Brand Positioning in Boutique Hotels: Story or Service?
In an increasingly crowded leisure market, standing out comes down to service quality — and perhaps even more so, a sharp story.
Read Article →#6